If you have a website, are using social media or sending customer emails, you're involved in digital marketing. But, if you've not developed a digital marketing plan which links to business goals and outlines 'what, why, how, when and by whom' your digital activities will take place, it's unlikely your online activity will succeed in reaching new customers.
If you are looking for a digital marketing agency to help with your marketing, I can help. Jelly Digital Marketing offers a digital marketing plan and Outsourced Marketing Manager service which gives you an agreed number of days per month where I'll do your marketing. Monthly packages start from just £500 per month. Services are also available as one-off projects.
With your help we have improved our company message, social media activity, and website and most importantly, significantly increased new enquiries.
Email marketing is the most effective marketing tool for customer acquisition, proven to significantly impact ROI for companies using it well. I'll look after every aspect of your email campaigns from content, design, send and reporting, ensuring that relevant and timely e-mailers are sent out to your database to move prospects through the sales funnel and keep them engaged with your company.
Social media is used to reach out to potential customers, build brand awareness and drive prospects to your website. Many companies are using social media but not so many are using it strategically. I can help you to develop your social media strategy, identify ways to grow your followers, reach and engagement and maintain a daily presence on social media for you.
Paid social media advertising can work brilliantly when you need to build your follower base, promote gated content or share promotional campaigns. I'll set-up and manage your social media advertising to fine-tune your customer targeting and maximise your ROI.
It's hugely important that your website is regularly updated with content your audience will enjoy and Google will love! Jelly Digital Marketing provides website content that's relevant, unique and sharable, including whitepapers, guides, articles and video. I collaborate with a specialist SEO provider for link building and on-site optimisation to improve visibility and get your site to page one of Google on your key terms.
Keywords, or key phrases, provide a roadmap for everything from designing websites to content development and SEO campaigns. Using a range of tools looking at online customer behaviour and discussions, competitors and search term forecasting, I'll define a list of keywords relevant to your business.
Your Google Adwords campaigns can be set-up, optimised and managed to target potential new customers, actively searching for your products or services. Jelly Digital Marketing PPC management reduces budget wastage, improves click through rates and increase sales in line with your budget and objectives.
Still think Facebook is for posting trivial pictures of what you had for tea last night? Time to re-think your marketing and introduce Facebook advertising to your strategy.